SUPERYACHTING · 23–26 SEPTEMBER 2026

EURAN @ MYS26

EURAN's first major Pre-Horizon Commercial Pilot Environment for the Superyachting Industry. The Monaco operation is initiated independently, is commercially oriented and is not EU-financed.

Monaco Yacht Show 2026
Pre-Horizon commercial pilotACTIVATE · INTELLIGENCE · RECOGNISE · OPEN THE PATH TO TRANSFORM

THE FOUR OPERATIONS

One environment — four distinct propositions

MYS26 concentrates four real EURAN initiatives. They may inform HCL2261, but they remain independent commercial and institutional operations.

01 · ACTIVATE

The Hour of Greece™

A distributed activation revealing the network of relevant Greek maritime relationships around the show.

Open →
02 · ACTIVATE

Fashion as Art on Board a Superyacht

A high-level fashion × art × yacht proposition with potential to become a long-term cross-industry programme.

Open →
03 · INTELLIGENCE

Superyacht Art Collection Index™

A cultural-intelligence operation supported by CCPI™ field analysis and comparison with the 2025 baseline.

Open →
04 · RECOGNITION

Art & Superyachting Prize™

An independent recognition proposition developed from EURAN's Monaco Art & Superyachting programme.

Open →
THE PROJECT COMES FIRST. FINANCING COMES SECOND.

TRANSFORM

Commercial work can continue beyond the four operations

MYS26 is not limited to events or analysis. Discussions may lead to separately commissioned artistic transformation of yachts, interiors, products, materials, cultural programmes or digital/physical experience systems.